APPROPRIATE OCCUPATIONAL EXPERIENCE

FOR OCCUPATIONAL INSTRUCTORS IN THE

WISCONSIN TECHNICAL COLLEGE SYSTEM

Instructional Area: 104 Marketing & Merchandise Management

Program: 30-104-4 Telemarketing Representative

Consultant: David Hague

Date Prepared: 1998

District(s): Fox Valley

I. WORKING TITLES WHICH PROVIDE THE OCCUPATIONAL EXPERIENCE NECESSARY TO FUNCTION AS AN INSTRUCTOR.

Telemarketing manager

Telemarketing supervisor

Telemarketing training manager

Telemarketing program/project manager

Telemarketing sales director

Telemarketing account manager

Telemarketing market research representative

Telemarketing sales manager

II. JOB DUTIES WHICH AN INDIVIDUAL SHOULD HAVE PERFORMED IF THEY ARE TO FUNCTION AS AN INSTRUCTOR.

Communicate information about goods, services, special promotional materials and programs which result in meeting customer needs.

Gather marketing research data utilizing telecommunications technology.

Operate microcomputer/computer terminal technology to organize customer data and utilize information to service accounts.

Handle inbound customer service issues and resolve customer complaints.

III. WORKING TITLES WHICH DO NOT PROVIDE THE OCCUPATIONAL EXPERIENCE NECESSARY TO FUNCTION AS AN INSTRUCTOR AND WHICH MIGHT CAUSE CONFUSION IN THIS AREA.

None

IV. REQUIREMENTS FROM OTHER GOVERNMENTAL AGENCIES, ASSOCIATIONS, OR OTHER SIGNIFICANT GROUPS.

None